Tweenie Tuesday | Key Lime PR & Marketing

THE BRIEF

To drive footfall mid-week, support retailers and boost the

Kids Club database.

We launched free, fun activities for parents and carers to bring their pre-school age children to on Tuesday mornings.

12%

increase in footfall

on Tuesdays

10%

increased sales at cafes in shopping centre

0-4 years olds

now represent 29% of the

Kids Club database

22 weeks

increased basket spend across the length of activity

Key Lime PR & Marketing

Audit House, 151 High Street,

Billericay, CM12 9AB